Würth: fast access to product knowledge for more targeted customer advice

WürthWürthSales
Portrait of Alexander Tesanovic
Würth logo
With Elephant, our sales reps at Würth now have much faster access to the right information — that boosts efficiency and enables more targeted customer advice.

Alexander Tesanovic, Application & Product Trainer, Würth

From problem to result — three UI cards with brand-blue arrow and trophy

From problem to result.

01

Challenge

Würth's sales operation lives or dies by product knowledge. Broad assortment, constantly new products, lots of new applications. For sales reps, getting to the right information mid-conversation became increasingly hard. Long search paths, outdated documents, inconsistent advice quality.

02

Solution

With Elephant, product knowledge is structured and made available on mobile. Products, applications, processes: all of it findable quickly and reliably, without breaking the customer interaction or relying on follow-up questions.

03

Result

Efficiency in the daily sales work is noticeably up. Conversations are more targeted because the right information is there exactly when it's needed. And for Alexander Tesanovic as a product trainer, that means: training content actually lands where it has to.

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More stories.

All customer stories →
Enpal
„With Elephant we've taken the training and development of our installation teams to a new level. In a dynamic, fast-growing company like Enpal, it's critical that our installers are trained quickly, efficiently and to the highest quality — regardless of language, location or prior experience. Thanks to Elephant we can deliver knowledge in real time, overcome language barriers and give our employees exactly the information they need on the job. That hasn't just dramatically shortened our onboarding — installation quality and team satisfaction have visibly improved as well.

Manuel Lippert

Managing Director · Enpal

Enpal
„With Elephant we've not only digitised our training, we've also empowered our teams to work more independently and efficiently. What was particularly impressive was how quickly we could create content and make it available in multiple languages. The positive feedback from our employees confirms we made the right choice with Elephant.

Emanuel Bugia

Senior Manager · Enpal

Enpal
„The AI Assistant streamlines our work by answering routine questions quickly and accurately. As managers, we get more time for our core responsibilities without being interrupted by frequent requests. At the same time, our team gets extremely fast and reliable answers, which boosts productivity and efficiency on the job.

Masijar Khedmatgozar

Senior Team Lead · Enpal

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